You can't wait to show off your brand new K-12 blog to the world. It's packed with fresh ideas and resources for parents, students, and educators. You know your blog has potential, but you're on a strict budget, so how do you get your amazing content in front of readers? Easy, internet marketing.
Internet marketing is not nearly as daunting as it sounds. You don't need a degree to learn best practices for creative internet marketing ideas, and it gives you, the blogger, total control of your marketing strategy. To get started, let's explore these creative tips for promoting your K-12 blog.
Create Your Own Infographics
Infographics provide both visual and educational impact, a perfect marketing combo for any kids blog. It's a fantastic way to visually explain child development statistics, school lunch nutrition, educational technology trends, and more important topics. In fact, people are even 30-times more likely to read an infographic than an article, according to Kissmetrics data.
There certainly isn't a shortage of infographics on the web, and you can find thousands of them through databases like Visual.ly. With that being said, nothing beats fresh content either, so you need to make your own infographics along with re-sharing trending ones. You can easily make your own with Canva, Easel.ly, and Vennage, while Photoshop and GIMP are great if you're already familiar with art or graphic design.
Show Your Stuff On Instagram
Instagram is wildly popular, but most importantly, it's where your audience hangs out. While it's no secret that teens love Instagram, their parents also use it to document their favorite moments and products as well. Even educators get in on the action by sharing photos from museum trips, library events, and school carnivals.
So why miss out on all the fun? Create an Instagram account for your K-12 blog to share your blog's best...
* Craft projects
* Kids recipes
* Educational games
* Nature trails for kids
* Science experiments
* K-12 community events
Make Educational Videos for YouTube
Video statistics are pretty astonishing! Literally, people spend a third of their internet activity watching videos, and a large chunk of those videos are watched on YouTube. You know what that means; it's time to start making some videos!
As a K-12 blogger, you can execute a lot of your creative internet marketing ideas with digital video. Plus, you don't need to be a professional to make truly effective media. Think of all the popular slideshows you come across online; did you know that you can create your very own with YouTube's free slideshow maker? Plus, you can simply use your smartphone to record K-12 events, children's book signings, interviews, and soda bottle science, then instantly upload them on the spot.
You have the power to craft a marketing strategy that's just as creative as your K-12 blog. Parents, kids, and teachers are always searching for valuable content to use, so make the most out of infographics, Instagram, and YouTube to make your blog stand out.