Social Media Marketing - Recent Questions and Answers
Social media is one of the most talked-about areas of digital marketing. Nonetheless, with all the different tools and platforms available to you, it's not always easy to determine...
It is undoubtedly a fact that many people nowadays use Facebook to promote their brands and products. Yet, few are those who have high Facebook engagement.
It is not due to low-q...
Are you a local business who has launched a social media profile, however, have not taken advantage of social monitoring strategies? Maybe you have created a Facebook page, Google ...
Social media content comes in all shapes and sizes. Depending on the platform, you may see a variety of media and subject matter. Generally, images and video along with other rich ...
The online world is fast and crazy and without the right approach, or the right tools it can easily become a serious problem and bad PR for your funeral home.
Funeral home social...
Using Facebook for business is something that many marketers struggle with on a daily basis. If you have the right knowledge, you can establish a presence on Facebook and generate ...
What Fuels A Successful Social Media Marketing Campaign?
Using social media to advertise might seem like an easy endeavor, but it's probably more difficult than you think. Success...
After not so much feedback concerning our last post, we decided to do a super simple social media how to follow-up examination of generating tangible profits from local small busin...
Once you have decided to add social media to your marketing strategy, there comes that inevitable moment when you find yourself thinking "Now what?" You've researched your social p...
You see everywhere that you need a strategy for social media marketing, but how do you measure the effectiveness? Your boss isn't going to be happy hearing you say "It's working,"...
One of the most exciting things about online marketing is that way in which it evolves. Myspace evolved from the place to be to a niche music network. Facebook grew from a small ne...
It's relatively easy to set up a Facebook page or Twitter account and engage your fans and customers if you're a brand... that is, it's easier to do that than handle a crisis in th...
Should Your Business Invest in Social Media?
Since social media is still so new, it can be hard to find good statistics on the return of investment, and that makes some business...
Social Media Optimization - Digital Marketing at its most effective
As a business owner you always want to be able to connect with the people who are purchasing your products and...
Using social media in our brand storytelling strategies can be a dangerous thing. It is so easy to fall into the whale’s mouth and exaggerate, inflate, or cover over the broken ima...
Social media should be used for business. It should be used as often as possible. Not only is it free, but it offers a direct connection to millions of people around the country ...
If you're concerned about how to build a social media strategy that works for your business, you aren't alone. From governments to lawyers to big-name companies to mom-and-pop sho...
When it comes to online marketing, most successful entrepreneurs understand the importance of following social media trends. When Hollywood celebrity Alec Baldwin was removed from...
When Dove’s sales declined, as a result of being lost in a crowded market, they reached out to Edelman Public Relations for help. Utilizing the power of video, storytelling, online...
No matter what type of marketing framework an organization follows, all companies use a business model that serves as a guide for achieving key strategic goals and objectives in a ...